Privacy Policy
1. Introduction
F.W. Wallace Ltd (“we”, “us”, “our”) is a Sheffield-based vehicle body repair centre with over 70 years of experience in accident repairs, insurance claims handling, and high-quality vehicle restoration. We are committed to protecting your personal data under UK GDPR.
2. Data Controller & Contact Details
F.W. Wallace Ltd
170 Fitzwilliam Street, Sheffield S1 4JR
 0114 276 9224 ·  info@fwwallace.com
Specialising in private and commercial accident repairs, insurance liaison, and paint/bodywork services.
3. Personal Data We Collect
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Enquiry/booking forms: name, email, phone, vehicle registration, details of damage, optional photos
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Communications: records via phone, email, or face-to-face conversations
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Website analytics: anonymised IP, device/browser info, pages visited, session duration—captured via essential and performance cookies; no advertising or profiling cookies
4. How We Use Your Data
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To provide quotes, schedule and perform vehicle repairs, and manage insurance claims
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To send confirmations, invoices, reminders, and follow-ups
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To improve our website performance through anonymised analytics
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To maintain records for warranty, insurance, VAT, financial, and compliance purposes
5. Legal Basis for Processing
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Contractual necessity: to carry out repair work you request
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Legitimate interests: to operate, enhance, and market our business
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Consent: for optional follow-up communications
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Legal obligation: for VAT, insurance, audit, and warranty compliance
6. Data Sharing
We do not sell or rent your data. We may share it only with:
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Service providers (website host, email platform, analytics)—under GDPR-compliant agreements
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Insurance companies, regulatory bodies, or law enforcement—when legally required
7. Cookies & Tracking
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Essential cookies: support enquiry and contact forms
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Performance cookies: anonymised analytics only
No advertising, profiling, or third-party tracking cookies are used
8. Data Retention
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Service/enquiry data: retained for up to 7 years
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Analytics: anonymised session logs deleted after 24 months; aggregated data kept for insights
9. Your Rights
Under UK GDPR, you have the right to:
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Access, correct, erase, restrict, or port your personal data
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Withdraw consent or object to processing
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Lodge a complaint with the ICO
To exercise these rights, contact us using the details above.
10. Security
We protect your data using SSL encryption, secure UK hosting, access controls, firewalls, and staff training—following industry-standard practices.
11. International Transfers
All personal data is processed and stored within the UK—no overseas transfers occur.
12. Policy Updates
We may revise this policy periodically; continued use of our site implies acceptance. The Effective Date reflects the current version.